I didn’t want to speculate the grand - IPO of the millenium. So, I glued myself to Bloomberg, CNBC and likes of articles from http://reuters.com/ - I wanted to watch.
As the trading went under the 43-44 dollar mark it became evident, that’s the story of one of the biggest greetings for the wall street. Institutional investors against the retail investors became its story. The hype gave out for its Day 1. Market valuation doesn’t improve with these metrics, its what the market perceives to your value.
The likes of Zynga lost quite a lot in these - I guess we have to welcome the dependent status in Tech Indices. Tech stocks and now its platform revenue sharing model from Facebook may not see enough. The incumbent problem in its growth is its revenue model. Steve Blank quoted Wille Sutton in TheAtlantic
Social media is just where - the money is.
Mobile gaining its due share in all segments. And there lies its troubles. Users are more receptive to what facebook is, than provide any value to it.
Facebook has tried to sell the identity problem to its users - google and twitter being the same. Though I don’t see enough to move away from my "Identity is nobody’s game".
I talked before on the engagement and identity-solution, that seems to solve every model except its revenue model. The truth is - profiles and its data doesn’t work. This basic distinction moves away from the relevant form of selling - content, in their self data; demands Ad-rates. A better perspective from Joell on #twitter4brands.
A listed facebook doesn’t own much against the value of an open network. And Content strategy as a discipline looks really great at this encumbered solution. My question to Mr. Zuckerberg is the same
How are you going to improve your platform; not mobile, not Ad-rates - just facebook Platform?
Next Read: After European Union .., Facebook IPO didn’t go (pop) .. then what?